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Number of Pages 5
The writer considers the proposal that Levi Strauss to start selling business suits. The way that this product, which targets a new segment of the apparel market may fit in with the existing range is assessed by looking at the buying process. The challenges and the potential are both assessed before a recommendation is made. Four sources are cited in the bibliography of this five page paper.
File: TS14_TElevisuits.doc
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