The Localization of Global Businesses

Number of Pages 7

The writer looks at the way that businesses entering new markets will adapt to accommodate local needs. The first part of the paper examines Coca-Cola in China, the second part looks at McDonalds in Jordan. Seven sources are cited in the bibliography of this seven page paper.


File: TS14_TEMjordan.rtf


Send me this paper »

« Back to Topic Listings

Copyright © 1994-2025 The Paper Store Enterprises, Inc. & Research Papers Online. All rights reserved.