Marketing PET Flake

Number of Pages 21

A 21 page paper developing a marketing strategy for international operations to produce PET flake to be used in manufacturing activities. Recommendation is to develop a joint venture in South Korea to produce PET flake to be used in manufacturing in a variety of Asian countries. The paper includes Porter's five forces and PEST analyses. Bibliography lists 13 sources.


File: CC6_KSmktgPET.rtf


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