Literature Review

Number of Pages 5

A 5 page paper that provides a summary of a journal article and a book. The article is: (2007). Strategies of Imitation: An Insight by Enrico Valdani and Alessandro Arbore. The book is: Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant by Chan W. Kim and Renée Mauborgne (2005). Bibliography lists 3 sources.


File: MM12_PGartbk9.rtf


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