Internet Applications used by Amazon.com

Number of Pages 14

This 14 page paper looks at Amazon.com and the way it uses technology to compete. The paper chooses 4 internet applications; 1-click, ‘inside the book’, print on demand and personalized web pages and then examines the way Amazon uses them with reference to the value chain and Porters Five Forces model. The bibliography cites 8 sources.


File: TS14_TEinteram.rtf


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