Growth Readiness of ABC Managed Care

Number of Pages 8

In this paper consisting of eight pages ABC's readiness to compete with XYZ's managed care market dominance is discussed with ABC based on Cigna and XYZ on Blue Shield. Specifically considered are growth strategies and strengths of ABC, a SWOT analysis and the employer's final cost as a determinant factor. There are thirteen bibliographic sources cited.


File: CC6_KScigna.wps


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