Analysis of the Sullivan Ford Auto World Case

Number of Pages 6

This well known case produced by Lovelock is evaluated with the use of the 8 Ps of marketing. There is one source listed in the bibliography of this six page paper.


File: RG13_SA947frd.rtf


Send me this paper »

« Back to Topic Listings

Copyright © 1994-2025 The Paper Store Enterprises, Inc. & Research Papers Online. All rights reserved.